ViVid Visibility
Tools and training to help LSPA networks communicate clearly, strengthen digital skills, and reach wider audiences.
What Visibility Means for ViVid
Visibility means helping people clearly see who you are, what you do, and why it matters. It starts with telling your story in a simple, human way: how your network works, who is involved, and what kind of food system you are building. It also means showing your impact, from supporting farmers and local food to strengthening solidarity, and participation. Visibility is also about communicating your values openly, so members and partners understand the principles behind your work. Finally, it means reaching beyond your immediate circle: connecting with members, allies, decision-makers, and wider publics through clear messages, accessible language, and digital tools that make your work easier to recognise, trust, and support.
What this Page Offers
This page brings together practical visibility resources you can use right away. You will find two training modules to help strengthen communication skills and digital confidence, alongside two webinar recordings that make the learning easy to revisit and share. The page also includes a digital communications toolkit with concrete guidance for outreach, messaging, and online presence. To support implementation, it offers a website template, a digital media guide, and visual identity resources that can help your network communicate more clearly and consistently. Together, these materials are designed to make visibility more usable, more strategic, and more connected to the everyday work of LSPA networks.
Training
Visibility – online tools
This module explores how digital communication can help CSA groups become more resilient and support the growth of the wider movement. It introduces core online visibility tools, including marketing, digital dissemination, social media, and newsletters or email communication, with practical guidance that groups can adapt to their own needs.
Visibility – offline tools
This module focuses on the face-to-face and public dimensions of visibility that help CSA groups build trust, strengthen relationships, and grow their communities. It covers in-person events and relations with the press, showing how offline communication can reinforce resilience, credibility, and the long-term development of the movement.
